In contrast to entrepreneurs after the commencement of their business activities, potential entrepreneurs and the pre-start-up phase seem to have not attracted a corresponding attention. Hence, students have been selected in this study as a research object. Following Krueger et al. (2000), intentions are the best predictors of planned behaviour in psychology. Therefore, Ajzen’s theory of planned behaviour serves as theoretical background which identifies three antecedents of intention: attitude towards the behaviour, subjective norms and perceived feasibility (Krueger et al. 2000). On this basis, an effort is made to explore motives, working goals and success evaluation as antecedents of the students’ career choice and in extension their intention to become entrepreneurs. Therein, attention is also given to gender similarities or differences.
Scheiner, Christian W.; Chlosta, Simone; Laspita, Stavroula; Voigt, Kai-Ingo; and Klandt, Heinz
"GENDER RELATED DIFFERENCES IN MOTIVATION, GOALS AND PERFORMANCE EVALUATION? (SUMMARY),"
Frontiers of Entrepreneurship Research: Vol. 28
, Article 4.
Available at: http://digitalknowledge.babson.edu/fer/vol28/iss8/4