Marginal entrepreneurs often hybridize creatively from mainstream fields, using cultural bricolage to subvert and challenge established institutions. Rather than economic capital, contextualised social, cultural, and symbolic capital are deployed as the creative means upon which such marginal entrepreneurship is built. Marginality, an in-between position of powerlessness, is deployed as a resource permitting a special form of highly creative entrepreneurship, enacting the in-between as a space of freedom, of play.