Entrepreneurship has the potential to address some of the world’s most pressing social and environmental problems. Research on social, environmental, and sustainable entrepreneurship, as well as more recently hybrid organizing has provided intriguing insights into the phenomenon and its potential for bringing about positive change. As opportunities for sustainable development are characterized by their focus on economic, social, and ecological value, they have a much higher complexity and ambiguity than opportunities aiming at creating economic value only. By adopting a structuration lens, the aim of this study is to provide insights into how entrepreneurs cope with and efficiently master the intricacy involved in recognizing, developing, and exploiting sustainable entrepreneurial opportunities.