A central argument in the social entrepreneurship literature is that social bricoleurs – defined here as local social entrepreneurs – address local problems and, in doing so, they contribute to social harmony. However, this understanding of how local social entrepreneurs venture doesn’t appear to sit comfortably with more recent perspectives where entrepreneurs are believed to choose social problems with externalities (Santos, 2012). Acknowledging the evident contrasts between these two perspectives, this study develops a better understanding of the processes underpinning the choice of social problems addressed by local social entrepreneurs.